Is the problem you are trying to fix or solve an actual problem? Validation should not happen just before you launch your product, but should be an ongoing process as you start to sell and market.
Validate the issues potential customers may be having as a result of the problem. There will be new target verticals, problems, competitors, and pricing models to explore as you grow your business. If you are interested to learn more about sales and marketing plans, download our free white papers.
Validation involves checking that your assessment tools have produced valid, reliable, sufficient, current and authentic evidence—evidence that allows your RTO to make reasonable judgements about whether training product requirements have been met.
He moved on to be the GM of a moving and relocation company, managing the Toronto office that saw quality scores improve, increased sales by 10%, and doubled gross margins.
For B2B products and solutions, Linked In is a great way to find the right people you are connected with and also hidden 2 connections.
Are there networking events that you could attend that would have a large number of prospective customers?
Validating will help many components of your marketing and sales strategy, and this is true for both business to business (B2B) and business to consumer (B2C.
Here are a few tips that can help you validate your B2B business idea: Utilize friends, colleagues, classmates, or anyone that could be your target customer.
Is the benefit of the solution you plan to provide significant enough for potential customers to want to try it? : Mark worked 10 years for a Fortune 500 company in numerous sales, marketing, and leadership roles.For B2B solutions, the solution should help reduce expenses, increase revenue, improve productivity, or avoid something bad. There Mark won awards for Manager of the year, Top Sales and Marketing Team Member, and a 0 Million revenue quota.