Compu Date's services must appear to be effective to appeal to the older age group which has a 11% growth rate and 64,000 possible customers.Having two distinct large groups that Compu Date can market its services to indicates an exciting market opportunity. Management Compu Date will be lead by a seasoned manager, Suzie Butterfly. working as a project manager for their search engine department.The dating industry is hot and will always be in demand. My goal is to outline as much as I can here to give you the right tools and resources to get your dating website up and running; and give you a few things to consider in terms of establishing a brand for your business.Compu Date will obtain pleasant profit margins for years two and three respectively.Compu Date is an exciting opportunity for a local company to leverage professional computer matchmaking software with seasoned industry management into a sustainable company.Keys to Success Compu Date has identified three keys to success which will be closely monitored. Compu Date is compiling extensive market research to provide it with accurate information regarding its target market. If Compu Date does not pick the right people, the business will not progress. This position provided Suzie with invaluable skills for managing a variety of different projects. Personals division where she got direct experience for the matchmaking industry which gave Suzie the insight and confidence in developing her own company to compete within this industry.Compu Date has conservatively forecasted sales for year two, rising in year three.Compu Date is a new company that offers Denver area singles computer-based matchmaking services.
The Market Compu Date will target two distinct market segments, 20-35 year olds, and 36-60 year olds.Compu Date's services must appear hip and cool in order to be popular with the younger age group which has a 9% annual growth rate and 54,000 potential customers.