It uses your pre-existing Facebook network and shows which friends, if any, you have in common with the person in the photo. I was staying only a mile from Tinder’s offices in West Hollywood, and within forty-eight hours both founders showed up on my Tinder feed. Rad and Mateen have shared business ideas with each other for years, and every idea begins with a problem.
Katherine was 37, newly single, with family obligations and a full-time job. Tinder does not give out statistics about the number of its users, but the app has grown from being the plaything of a few hundred Los Angeles party kids to a multinational phenomenon in less than a year. I swiped through people I knew from college, people I might’ve recognized from the train.
Unlike the robot yentas of yore (Match.com, Ok Cupid, e Harmony), which out-competed one another with claims of compatibility algorithms and secret love formulas, the only promise Tinder makes is to show you the other users in your immediate vicinity. It had taught him that women find me more attractive than I think. It therefore read as mock bravado when Eli wrote, But you ever just want to fuck please please holler at me cool??? I saw it had gone global when a friend in England posted a Tinder-inspired poem on her Facebook page (and here are we, He and Me, our flat-screen selves rendered 3D). The more I used it, the more I considered how much it would have helped me at other times in my life—to make friends in grad school, to meet people after moving to a new city.
In just fifteen months, it seems to have cracked the code and caught fire. He knew the downsides—the perfidy of the deceptive head shot, the seductress with the intellect of a fence post—but he played anyway.Here's how Tinder won the sex-app arms race That fall, his relationship of two and a half years finally ended, and Eli found himself single again. He joined every free dating service demographically available to him.